MrB

Draft Pick
Messages
4,142
Reaction score
463
It is NOT! It's the marketing machine Darymple instituted combined with the tidal wave of sports franchise success in general.

Who do you think hired Dalrymple and put that marketing team together? They're not in Dallas marketing the team for free out of the goodness of their hearts. Jerry had a vision and assembled probably the greatest marketing teams in the world.

Again, I'm not defending Jerry's on field decisions but even a moron can see that he knows a thing or two about marketing.
 

cmd34

Pro Bowler
Messages
11,877
Reaction score
119
I don't think anyone faults an owner for wanting to make money. Building a stadium allows teams/owners to create new and additional revenue.

I think the issue with Jerry is that is his only real goal. He pretends he cares about winning and I bet a part of his ego, wishes he would win again, but his answers when put on the spot (or when drunk) reveal his real character.

His drunken comments that he only brought Parcells to get his stadium built.

When asked if he was embarrassed about the team's lack of winning and he brought up the stadium.
 

MrB

Draft Pick
Messages
4,142
Reaction score
463
Am I supposed to take consolation in the fact that Jerry is a great businessman but a lousy general manager? We root for the team, not his marketing deals--which have enriched him and his family but haven't translated into winning. Nor has a glitzy stadium equated to home field advantage.

I never said that. All I'm saying is that people can bash on Jerry (and rightfully so) but no one can deny his genius at marketing.
 

MrB

Draft Pick
Messages
4,142
Reaction score
463
I don't think anyone faults an owner for wanting to make money. Building a stadium allows teams/owners to create new and additional revenue.

I think the issue with Jerry is that is his only real goal. He pretends he cares about winning and I bet a part of his ego, wishes he would win again, but his answers when put on the spot (or when drunk) reveal his real character.

His drunken comments that he only brought Parcells to get his stadium built.

When asked if he was embarrassed about the team's lack of winning and he brought up the stadium.

Jerry doesn't really want to win unless they win with him running the show. And that's not because he really wants them to be champions again he just wants to be able to say "I told you I could do it". And with the money he's making from all the marketing he's done he can afford to do whatever the hell the wants to do with the team.
 

ThoughtExperiment

Quality Starter
Messages
9,906
Reaction score
3
Jerry's celebrity or fame reminds me of the Kardashians. Famous for being famous.
Exactly.

And the team has had some good seasons from 2003 to 2009, and then 2014. If the team goes in the tank for very long without Tony, I'd love to see how Jerry's special marketing skill would save the ratings and popularity.

Anyone who thinks it's more about Jerry than the brand is nuts. If it were really all about Jerry, he'd be able to get these same numbers in Jacksonville or Tampa. But in truth there's no way he could.
 

cmd34

Pro Bowler
Messages
11,877
Reaction score
119
no one can deny his genius at marketing.

I used to think this you know just because.

I've seen no actual evidence other than him throwing his weight around.

He has definitely benefited from great marketing.
 

bbgun

Administrator
Messages
15,127
Reaction score
2,276
I never said that. All I'm saying is that people can bash on Jerry (and rightfully so) but no one can deny his genius at marketing.

can we trade him for non-marketing genius Bob Kraft?
 

Dodger12

Super Moderator
Messages
7,299
Reaction score
4,203
Exactly, and that's where his marketing genius shows. Every time anyone sees a commercial with his skeletal looking mug on it, or sees his team on Sportscenter, or pays $75 to take a tour of the stadium, or goes to one of the thousands of Cowboys Pro Shops to buy a piece or merch, that's all Jerry. Tom Landry isn't the one that got that massive stadium built. Tex isn't building that massive training complex (which has already sold out of those $50K memberships). Jimmy didn't organize the deals with Ford, Poppa Johns, Pepsi, or Miller Lite. Again, that's all Jerry. He took the foundation of what those guys built and took the popularity to a whole new level. He took it world wide. I'm not talking about what you guys see in what ever towns you live in, I'm talking world wide! That doesn't happen by just riding the popularity of championships that happened 20-35 years ago. He's continuously put a shitty product on the field and yet his product is the most valued franchise in the entire world.

I think, if I followed the thread accurately, you made the initial connection between marketing and that marketing prowess attracting new fans. I don't think Jerry's business deals with Pepsi, Papa John's, etc. has really added to his fan base. Again, I think many fans are legacy fans and it wouldn't surprise me one bit when my kids don't promote their football fandom to their kids. I say this because they're not nearly as rabid as we are with this team.

In any event, you also made some comment about most of us being negative. I'll tell you what, say something negative about Landry, Staubach or other Cowboys greats and every single one of "us" would defend them until the cows come home. You're not really a Dallas Cowboys fan; you're a Jerry Jones fan. It's the only reason why some folks like you minimize Johnson's contributions to this team. You absolutely have to knock Johnson or you can't build up Jerry. I've never seen so many fans ride an owner's jock like some of our fans. Defend the team and expect greatness (from the team). Supporting the owner and supporting the team are not mutually exclusive.
 

MrB

Draft Pick
Messages
4,142
Reaction score
463
can we trade him for non-marketing genius Bob Kraft?

I would in a heartbeat. Once Brady is retired though everyone except those that live in Boston will go back to not giving a fuck about the Patriots. If the Pats went through 20 years of futility they would be as non-existent as they were in the late 80's early 90's.
 

MrB

Draft Pick
Messages
4,142
Reaction score
463
I think, if I followed the thread accurately, you made the initial connection between marketing and that marketing prowess attracting new fans. I don't think Jerry's business deals with Pepsi, Papa John's, etc. has really added to his fan base. Again, I think many fans are legacy fans and it wouldn't surprise me one bit when my kids don't promote their football fandom to their kids. I say this because they're not nearly as rabid as we are with this team.

In any event, you also made some comment about most of us being negative. I'll tell you what, say something negative about Landry, Staubach or other Cowboys greats and every single one of "us" would defend them until the cows come home. You're not really a Dallas Cowboys fan; you're a Jerry Jones fan. It's the only reason why some folks like you minimize Johnson's contributions to this team. You absolutely have to knock Johnson or you can't build up Jerry. I've never seen so many fans ride an owner's jock like some of our fans. Defend the team and expect greatness (from the team). Supporting the owner and supporting the team are not mutually exclusive.

I never minimized what Jimmy, Landry or anyone else has brought to this team. That's your blind hatred of Jerry causing you to read what you want. On the field Jimmy and Landry are Gods in Dallas. I actually live and grew up in Dallas and have been a die hard fan of this team since I could walk.
 

dbair1967

Administrator
Messages
57,886
Reaction score
8,645
If you goons truly understood what was being built here, you wouldn't be negative.
 
Messages
3,665
Reaction score
22
I don't think anyone faults an owner for wanting to make money. Building a stadium allows teams/owners to create new and additional revenue.

I think the issue with Jerry is that is his only real goal. He pretends he cares about winning and I bet a part of his ego, wishes he would win again, but his answers when put on the spot (or when drunk) reveal his real character.

His drunken comments that he only brought Parcells to get his stadium built.

When asked if he was embarrassed about the team's lack of winning and he brought up the stadium.

Jerry is a braggart. He can't help himself; he's got to brag about something. Obviously he can't brag about wins, so he brags about the stadium and money.

After decades of failing to produce a winner, it could be that Jerry's goals have shifted and become more focused on making money.
 

bbgun

Administrator
Messages
15,127
Reaction score
2,276
I would in a heartbeat. Once Brady is retired though everyone except those that live in Boston will go back to not giving a fuck about the Patriots. If the Pats went through 20 years of futility they would be as non-existent as they were in the late 80's early 90's.

It's more than Brady. They won 11 games with Matt fucking Casell for God's sake. The cap, bad drafts and free agency destroyed Jerry's dynasty, whereas Kraft's Pats have continued to flourish.
 
Messages
8,660
Reaction score
0
He pretends he cares about winning and I bet a part of his ego, wishes he would win again, but his answers when put on the spot (or when drunk) reveal his real character.
I do think he wants to win badly... But he wants to win for his ego, not for the team or the fans or the coaches or the history of it. When you refuse to put the team's success ahead of any potential credit you would receive by winning at the "GM," then you don't want to win bad enough.
 

Dodger12

Super Moderator
Messages
7,299
Reaction score
4,203
I never minimized what Jimmy, Landry or anyone else has brought to this team. That's your blind hatred of Jerry causing you to read what you want. On the field Jimmy and Landry are Gods in Dallas. I actually live and grew up in Dallas and have been a die hard fan of this team since I could walk.

My hate for Jerry is not blind by any stretch. He's earned my despise for him and it certainly didn't start out that way. And I'll take you at your word about Jimmy and company. Seems the search function at DCU is not working and I'm not int he mood to look through all your posts. But I do find your love for the man strange considering you're a fan of the team that's floundered under his leadership for going on two decades.
 

MrB

Draft Pick
Messages
4,142
Reaction score
463
My hate for Jerry is not blind by any stretch. He's earned my despise for him and it certainly didn't start out that way. And I'll take you at your word about Jimmy and company. Seems the search function at DCU is not working and I'm not int he mood to look through all your posts. But I do find your love for the man strange considering you're a fan of the team that's floundered under his leadership for going on two decades.

I also never said that I like Jerry. All I've said is that he is a genius at marketing this team. I don't wish death or ill will on anyone but the day he's no longer the GM of this team will be a great day. I don't know if Stephen will be exactly the same or worse but all I know is that the day Jerry took over all things football is the worst thing that ever happen to this team.
 

Doomsday

High Plains Drifter
Messages
21,626
Reaction score
4,111
Who do you think hired Dalrymple
Jimmy Johnson. Jerry didn't know dick about running a sports organization, marketing it, promoting it or even doing media and TV for it. Jimmy set all that up.
I'm not defending Jerry's on field decisions but even a moron can see that he knows a thing or two about marketing.
Jed Clampett didn't know anything about Oil, Gilligan didn't know anything about sailing.

It doesn't take any kind of genius to surround yourself with people who are smarter than you, and pay them well. It doesn't take genius to sign off on their plans. To execute their ideas.

But see? You went from "genius" to "knows a thing or two" and that's progress. You're learning.

Sure he "knows a thing or two." Now. After learning it from the brains in the room.
 

Doomsday

High Plains Drifter
Messages
21,626
Reaction score
4,111
no one can deny his genius at marketing.
Yes they can and they can do so successfully, even getting you to change the meter to "knows a thing or two" and very few would argue against that.
 

Dodger12

Super Moderator
Messages
7,299
Reaction score
4,203
I also never said that I like Jerry. All I've said is that he is a genius at marketing this team. I don't wish death or ill will on anyone but the day he's no longer the GM of this team will be a great day. I don't know if Stephen will be exactly the same or worse but all I know is that the day Jerry took over all things football is the worst thing that ever happen to this team.

Ok. Great that we agree on Jerry then. But if we agree on the Jerry, then why the comment about us being so negative? I mean, you don't like him either so why the critique? And what do I care how much of a marketing guru my team's owner is? I mean, is that even a point of discussion with some friends at a watering hole?

My buddy who's a Pats fan to me at a bar: "Hey, my Pats won the SB last year. They've had quite a run the past decade or so."

Me: "Yeah, but is Kraft a marketing genius? Well, Jerry is.....the best in the NFL at marketing his team and making money...can Kraft say the same?" (dead silence ensues....) I thought so."
 
Top Bottom