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Thanks for watching that YouTube video! That will be 50 cents, please.
Sound unrealistic? It's actually a distinct possibility, after a Federal appeals court on Tuesday struck down an FCC ruling meant to prevent an Internet service provider -- the company you pay for online access -- from prioritizing some website traffic over others.
And because that rule was wiped off the books, those ISPs are suddenly able to do just that. With service providers suddenly able to charge based on the type of content you watch or the sites you visit, it's easy to imagine a system like that of today's cable television market. Want HBO? It's an extra $5. Want our streaming video package, with YouTube, Hulu, TV.com, and more? That's $5 too.
Don't pay and you can't watch. Period.
The so called “net neutrality” rule, put in place by the FCC in 2010, was intended to ensure equal access to all types of content. Regulators and politicians feared a tiered access to premium content or that ISPs might unfairly fast-track access to their own content over competitors.
“A broadband provider like Comcast might limit its end-user subscribers’ ability to access The New York Times website if it wanted to spike traffic to its own news website,” the ruling notes.
'Without these rules, consumers are at the mercy of their providers ... and business arrangements that could severely limit access to certain content.' - Sarah Morris, senior policy counsel for the Open Technology Institute
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